让明星爸爸们带着自己的孩子，到较为偏僻的村庄生活一个周末，照料孩子的生活起居——这就是吸引了很多观众的综艺节目《爸爸去哪儿》的主要内容。有孩子的父母喜欢这样的节目很容易理解，但很多单身女性也喜欢看，不禁让人困惑。要理解她们，其实应该从进化心理学的角度分析，也可从心理学实验中来了解详情。

男人当了爹，只会更有魅力

进化心理学的基本前提是：人类很多行为都是指向后代的——目的是让自己的基因得以传递下去。女性一方的生殖成本很高，所以女性更倾向于选择稳定关系，和一个长期的配偶共同抚养子女；如果男性表现出了“可靠”、“成熟”、“擅长照料后代” 等特征，愿意为照料后代付出资源和时间，那么他在女性眼中就会更加性感。

即便男人照顾的是别人的孩子，问题也不大，只要他与女方关系稳定。而男人具有“喜欢孩子”这一特质会在一段长期关系中显得很重要，女人们不会因为眼下被分薄资源，而降低对男性的整体评价。

心理学家佩吉拉塞拉设计了这样一组幻灯片，其内容包括：1.一个男人独自站立；2.一个男人和18个月大的孩子互动；3.一个男人对哭泣的孩子视而不见；4.一个男人和孩子面对面（中性的情况）；5.一个男人在打扫客厅。有240名女性被要求对上面5个图像里的人物的性魅力打分，5分为满分。

在第二个状态下男人得分最高，有2.75分；而在第三个状态下的得分最低，只有1.25分。这样看来，和孩子在一起，不但对男性的魅力没有坏处，反而是对个人魅力有很好的装饰作用——在女性眼中，一个男人能够独立照顾好孩子，说明他具有一些不是所有男人都具有的优秀品质。

如果将这个实验的条件换一下，改由男性对不同情境下的女性魅力打分。我们却会发现，一个女性无论是在做家务，还是照料孩子，或只是独自站立，她对男性的吸引力都不会发生改变。也就是说，照料孩子并不能增加女性在男性眼中的魅力值。

男性会否照顾孩子，女人天生有直觉

通常情况下，女性在结婚之前，并没有见过自己的伴侣照顾孩子的情景，但有时女人就是有这种直觉。

1991年有一项研究中提到，发现男性报告中的关于自己的一些性格特质，尤其是一些照顾孩子时必需的品质，如“温暖”、“亲近”等，女性仅仅只是通过看该男性的照片就都能一一发现。

心理学家后来又进行了一项研究。他们先测试了39名大学男生对于孩子的兴趣，包括一个外显的测试（同时呈现一个动物和一个孩子的图片，让被试者选择更喜欢哪一个，多次重复得到一个平均的结果）和一个内隐的态度测试（反复使和婴儿相关的词汇与积极或者消极的词汇配对呈现，形成心理上的联结，从而判断被试者对于婴儿的态度是积极的还是消极的）。然后让29位女性观看他们的照片，并评价他们作为长期配偶或者短期伙伴的话，是否对自己有吸引力，同时还要对他们的一些特质进行推测，如“是否喜欢孩子”、“是否健康”、“是否善良”。

结果是，女性对男性是否喜欢孩子的评价，和男性自己在对孩子的兴趣测试中的成绩相关程度并不太相关。但进一步分析发现，男性对孩子的兴趣却是影响他们对女性的长期吸引力的主要因素。

所以从女性的主观感受来看，影响长期吸引力的因素是“（女性认为）他是否喜欢孩子”，影响短期吸引力的因素是“他是不是有男人味”。

总的来看，一个有孩子的男人不但不会降低他在女性眼中的吸引力，如果他能够很好地和孩子互动，表现出自己对孩子的喜爱的话，在女性眼中就肯定会有加分。

谁更喜欢《爸爸去哪儿》？

再来看一下最近热播的《爸爸去哪儿》的观众群体分析，进一步验证我们的推测。

女性的TGI指数=观看该节目的女性比例/所有参与调查中的女性比例×标准数100。也就是说，尽管参加这个调查的男性数量多于女性，但是参与调查中观看《爸爸去哪儿》的女性比例明显要高于男性。

根据这一数据，我们可以发现，19-24岁的未婚人士和女性是主要的观众群体。这表示节目的内容对未婚女性最有吸引力。

另一方面，有来自新浪微博的数据显示，参与“爸爸去哪儿”话题讨论的用户中，女性占到了80%。虽然女性本来就比男性更乐于讨论此类话题，但如此巨大的差距也可以看出，女性中“爸爸粉”数量的确众多。

如果能够有一个更详细的分析报告的话，也许会出现这样的结果：观看节目的男性和已婚女性的焦点，可能都在爸爸和孩子的互动上；而观看节目的未婚女性关注点，更多是围绕在爸爸身上，尤其是那些体贴细心、懂生活、会照顾孩子的爸爸身上。

Let the celebrity dads take their children to live in a more remote village for a weekend and take care of the children’s daily life-this is the main content of the variety show “Where Are We Going Dads” that attracts many audiences. Parents with children like this kind of program is easy to understand, but many single women also like to watch, can not help but confuse. To understand them, you should actually analyze from the perspective of evolutionary psychology, and you can also learn more from psychological experiments.

Men become fathers, only more attractive

The basic premise of evolutionary psychology is that many human behaviors are directed to future generations-the purpose is to pass on their own genes. The reproductive cost of the female side is high, so women are more inclined to choose a stable relationship and raise their children with a long-term spouse; if the male shows “reliable”, “mature”, “good at caring for future generations” and other characteristics, willing to care The future generations pay resources and time, then he will be more sexy in the eyes of women.

Even if a man takes care of someone else ’s child, the problem is not big, as long as his relationship with the woman is stable. And men have the trait of “like children”, which will be very important in a long-term relationship. Women will not lower their overall evaluation of men because they are currently divided into resources.

Psychologist Peggy Serra designed such a set of slides, which include: 1. A man stands alone; 2. A man interacts with an 18-month-old child; 3. A man turns a blind eye to a crying child; 4. A man and a child face to face (neutral situation); 5. A man is cleaning the living room. 240 women were asked to rate the sexual charm of the characters in the five images above, with a 5 out of 5.

In the second state, men scored the highest, with 2.75 points; in the third state, they scored the lowest, only 1.25 points. In this way, being with children not only has no harm to the charm of men, but also has a good decorative effect on personal charm-in the eyes of women, a man can take good care of the children independently, indicating that he has some not all men. Excellent quality.

If the conditions of this experiment are changed, men will rate the charm of women in different situations. We will find that whether a woman is doing housework, caring for children, or just standing alone, her attractiveness to men will not change. In other words, caring for children does not increase the attractive value of women in the eyes of men.

Will men take care of children, women are naturally intuitive

Normally, before marriage, women have not seen their partners take care of their children, but sometimes women have this kind of intuition.

In a study in 1991, it was mentioned that some of the personality traits in men ’s reports about themselves were found, especially the qualities necessary for taking care of children, such as “warmth” and “closeness”. Women only looked at photos of the man You can find them one by one.

Psychologists later conducted another study. They first tested the interest of 39 college boys in their children, including an explicit test (simultaneously present a picture of an animal and a child, let the subjects choose which one they prefer, and repeat it multiple times to get an average result) and An implicit attitude test (repeatedly pairing babies-related vocabulary with positive or negative vocabulary to form a psychological connection, so as to determine whether the subject’s attitude toward the baby is positive or negative). Then let 29 women watch their photos and evaluate whether they are attractive to them as long-term spouses or short-term partners, and also speculate on some of their traits, such as “whether they like children” or “whether they are healthy” , “Is it good?”

The result is that women ’s evaluation of whether men like children is not related to the degree of men ’s own performance in the interest test for children. But further analysis found that men’s interest in children is the main factor affecting their long-term attractiveness to women.

From the perspective of women’s subjective feelings, the factor that affects long-term attractiveness is “(Women think) does he like children”, and the factor that affects short-term attractiveness is “is he masculine?”

In general, a man with children will not only reduce his attractiveness in the eyes of women, if he can interact well with children and show his love for children, there will definitely be extra points in the eyes of women .

Who prefers “Where is Dad?”

Let’s take a look at the audience analysis of the recently popular “Where is Dad?” To further verify our speculation.

TGI index of women = proportion of women watching the program / proportion of all women participating in the survey × standard number 100. That is to say, although there are more men than women participating in this survey, the proportion of women who watched “Where to Go” in the survey is significantly higher than that of men.

According to this data, we can find that unmarried people and women aged 19-24 are the main audience groups. This means that the content of the show is most attractive to unmarried women.

On the other hand, according to data from Sina Weibo, women accounted for 80% of the users who participated in the discussion on the topic of “Where is Dad?” Although women are more willing to discuss such topics than men, such a huge gap can also be seen in the fact that there are indeed many “daddy fans” among women.

If there is a more detailed analysis report, there may be such results: the focus of the men and married women watching the program may be on the interaction between the father and the child; while the unmarried women watching the program are concerned, more It revolves around dads, especially those who are considerate and attentive, understand life, and take care of their children.

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